Horlicks Growth+ for catching up on lost growth in children

Defining physical growth in children

Physical growth or development refers to the increases in height and weight and body proportions.

Growth and development of a child are age-specific and are characterised by certain distinct features, called milestones.

How to measure the physical growth of your child?

Height and Weight charts are the most helpful to measure physical growth in your child. These charts are either maintained by your child’s doctor or you can do so yourself, however, a doctor should be consulted for proper analysis of these charts and each child has a different body frame so the “Ideal” varies a lot from child to child.

Physical Development Milestones: See Source

Preschool Age

Rule of Three: 3 yrs, 3 ft, 33 lbs.
Weight gain: 4-5 lbs per year
Growth: 3-4 inches per year
Physically active, can’t sit still for long
Clumsy throwing balls
Refines complex skills: hopping, jumping, climbing, running, ride “big wheels” and tricycles
Improving fine motor skills and eye-hand coordination: cut with scissors, draw shapes
3– 3 ½ yr: most toilet trained

School Age

Slow, steady growth: 3 -4 inches per year
Use physical activities to develop gross and fine motor skills
Motor & perceptual motor skills better integrated
10-12 yr: puberty begins for some children

What is “The Ideal” when it comes to physical growth in children?

There are 3 types of body structures in humans.

Ectomorphic: Very thin and weak body frame, less strength and endurance
Mesomorphic: Neither obese nor thin but have lot of strength and energy
Endomorphic: Are generally obese with weak muscles

Children with mesomorphic builds learn motor skills faster than endomorphic and ectomorphic body builds.

Depending on what kind of body build your child is blessed with genetically, Ideal weight and height for his age will vary from child to child and your paediatrician can determine best whether or not your child is lacking in growth.

How to know if your child lacks behind in nutrition?

A close study of the physical growth milestones helps serve as a checklist to identify the progress and also check for variations. Milestones are normal indicators of growth n development of an average child. Along with that, proper tracking of Height and Weight for Age charts can help you recognise the signs of lost growth in your child. However, do not be quick to draw conclusions, each child is different, some children grow height first and gain weight later and vice versa each child is different.

What is Horlicks Growth+?

Horlicks Growth+ is a food supplement intended as a nutrition supplement, not a meal replacement , and is a nourishing beverage to be taken as part of a regular diet. that has been clinically proven to help children catch up on lost growth. Designed for children in the age group of 3-9 years who have fallen behind with growth for height and weight. Horlicks Growth+ can be given to your child at any time of the day, and it is best enjoyed in between meals. In the study, it was given before the child went to sleep so that the normal regular food intake is not compromised. Recommended serving = 96g (divided in 2-3 serves, as tolerated), in milk or water. We do not recommend giving your child more than the recommended daily amount. Your doctor is best placed to suggest based on the medical history and nutritional status of your child.

How Does Horlicks growth plus help your child?

Often children fall off the ideal growth chart due to lack of proper nutrition, this halt in their growth is often noticeable when compared to other children their age, they are often either underweight or too short (Height) compared to their friends of the same age.

“HORLICKS GROWTH PLUS” is made specifically for children so that they can catch on their lost growth.

The Horlicks Growth Plus provides good quality protein with key amino acids and growth nutrients. It naturally enhances growth and aids in healthy weight gain in children without causing them to become obese.

Love,